“Next Tuesday, Apple invites you to reveal the hack of a digital device (hint: we’re not talking about a Mac).”
After 22 years, Apple announced more miserable but predictable news. “Music has always been at the heart of our business at Apple. The iPod has made music accessible to hundreds of millions of users, impacting more than just the music industry.” Greg Joswiak, Apple’s vice president of global marketing, said in a May 10 statement: “It has redefined how we discover, listen, and share music.”
With that, Apple announced the end of production for one of the most influential devices in the modern technology industry. In 2001, the iPod music player and accompanying music program iTunes introduced the concept of buying digital music, which was a controversial idea at the time, but quite understandable as the music industry sought all possible ways to successfully deal with free music sharing platforms. , such as Napster, Grokster, Casa and the like.
The first iPod was announced just one month after the 9/11 terrorist attacks (a very brave and dangerous move by Apple’s marketing team). It’s hard to believe, but today’s trillion-dollar company struggled to regain its financial foundations during that time, having been on the verge of bankruptcy a few years ago. Apple, then known as Apple Computer Inc. , on many different products: the iMac all-in-one (released in 1998), the iBook consumer computer, iLife photo-organizing software, and competing iWork Microsoft Office. However, the biggest goldmine was the iPod with its iTunes music program.
The iPod wasn’t the first MP3 player on the market, just as the iPhone wasn’t the first smartphone. The difference between Apple’s hardware and the competition was the unique design, which reaps the benefits of consumers forgetting about CDs and cassette players and switching to digital music and file sharing. The iPod was thus a major anti-piracy music industry tool and a lifeline for Apple, which was fading into a market dominated by Windows PCs.
iPod development over the years
In the years since the original iPod was introduced, Apple introduced other versions of the music player. In 2004 they released the iPod Mini, a year later the iPod Shuffle, which targeted a price range under $100, and the iPod Nano, which was advertised as an iPod with all standard features and a standard pencil thickness. In 2007, they released the iPod Touch, which features the same touch interface as the iPhone, which was released in the same year.
The first iPod version exceeded the 5 GB capacity to include 1,000 songs of the same quality as those on CDs. Over the years, Apple has added functionality and improved hardware. In 2005, the updated iPod made it possible to display color content and watch videos stored on the device. By 2007, iPod capacity had increased to 40,000 songs or 200 hours of video. The iPod Touch also included Wi-Fi connectivity.
A lesser known fact is that Apple last updated the iPod Touch in 2019, which allowed the device to make Group FaceTime calls and use augmented reality (AR).
How popular is the iPod?
In the first six years, 100 million iPods were sold. The popularity and good sales numbers revitalized the entire Apple brand and thus also affected the sales of the Apple computer segment. Apple’s 2008 financial report shows that it sold 11 million iPods in the last quarter. Then sales began to decline, in large part due to the growing popularity of iPhones.
Why was the iPod forced to retire?
iPod Touch is the latest iPod that can withstand all the changes in the market, technology and consumer needs. In 2014, TechCrunch reported that Apple had quietly discontinued production of its music player, the iPod Classic. In 2017, The Verge announced that the iPod Nano and iPod Shuffle were discontinued.
Thus the iPod Touch was the last iPod to carry the torch of the original iPod. In the past twenty years, the technology landscape has changed radically. Once the iPod ruled because of its advanced audio and video capabilities, almost every smart device has its own functionality and at the same time does it better and more efficiently.
iPhone continues the legacy of iPod
“The iPhone is a widescreen iPod with touch control,” were the first words of Steve Jobs, then-CEO. It was an apt comparison, as many of the iPhone’s features depended on the proven success of the iPod. The iPod was, so to speak, the starting point for the beginning of history, written by the iPhone over the next fifteen years.
iPhone 1 requires syncing with iTunes if you want to use iPhone. Today, this may not have been a good thing, but in those days, Apple used this as a selling point as it reassured users and assured them that the iPhone had an interface very similar to the popular iPod. When the user set up the iPhone, he also noticed that there was an app with the familiar name iPod on it.
The App Store, which defined the iPhone in the following years, is also responsible for part of its success in the iTunes Music Store, which was introduced on the third generation iPod in 2003. Of course, the iPod is not responsible for all the successes of the iPhone, but it is difficult Imagine what it would look like if the iPod hadn’t laid strong foundations earlier.
Even though the iPod says goodbye, its legacy lives on. Music is still a big part of the company’s identity, but it has moved on to the streaming service and the popular AirPods wireless headphones. The legacy of video remains on Apple TV and iPhone smartphones.
How can I buy the latest iPod?
If you want to buy a piece of history, you can buy one of the latest iPod Touches through the Apple website, Apple Store, and all authorized Apple sellers.