The US Intellectual Property Office grants full patent approval to Verasity’s award-winning video

[PRESS RELEASE – London, United Kingdom, 23rd November 2022]

Verasity, an open ecosystem designed to provide premium video services and prevent ad fraud, today announced that it has received full patent approval for its premium video system and methodology in the United States (with international priority). The patent approval represents Verasity’s most significant achievement in protecting and licensing its award-winning video technology to date.

A rewarded video is any type of incentivized viewing that rewards users for watching a video. The premium video format is particularly popular in mobile games, where users can get game credits, items, currency, or even traditional cash as a reward for watching video content or ads displayed in an app. All of these types of premium videos will now fall under Verasity’s patent, titled “System and Method for Displaying Reward Video,” for which a license fee will be paid.

Within the Verasity ecosystem, premium video is provided through a feature called Watch & Earn. Consisting of a premium display video distribution unit and a video player, Watch & Earn can serve video content to the user and provide the viewer with market credit based on the value of the video or ad they watch.

But the patent granted to Verasity covers more broadly any video in any digital format for which a viewer is offered a reward — opening up a host of new business and licensing opportunities.

Highlighting the importance of the patent, says RJ Mark, founder and CEO of Verasity:

“Rewarded video is a huge and rapidly growing market. This patent is the culmination of years of hard work by the Verasity team to secure an internationally recognized patent for the premium video market. This patent covers all forms of video where a user receives some kind of reward for watching a video on a platform digital.

Premium video has already been distributed by leading game companies like Blizzard Activision and major video platforms like YouTube who can now infringe our patents. Since Verasity has been granted a US patent for all forms of premium video, it is our intention to make full use of this patent, and to pursue licensing opportunities for all platforms that provide rewards for video viewers, which are now protected by our patent. Revenue from these licensing deals will be used for VRA buybacks.”

The granted patent application can be viewed here. Verasity will now seek opportunities to license its premium video technology and ensure that intellectual property rights are protected under this patent for all forms of premium video.

about honesty

Verasity is an open ecosystem designed to combat ad fraud, provide open access to publisher and advertiser infrastructure, and reward users for watching video content. With product segments in the advertising, esports, and video game industries, Verasity connects its ecosystem together with its patented blockchain-based “Proof of Vision” technology. The $VRA token, used to fund ad campaigns, stake through VeraWallet and distribute Watch & Earn rewards, is central to the Verasity ecosystem as a single token with many applications. Read more about Verasity at www.verasity.io

The US Intellectual Property Office has finally granted full patent approval to Verasity’s award-winning video debut on CryptoPotato.

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